Whiteboard Topics: Selling A Beach Property: Do Website Page Visits Matter?

When listing your home online, you may be wondering if the website page visits matter. Glenn Phillips, CEO of Beach Homes Realty, discusses whether webpage views matter when listing beach homes.

  1. Webpage View: When you click on a listing and a new page appears, that is a webpage view. However, views are not the whole story for web pages.
  2. Not All “Webpage Views” are Equal (Audience Matters!). Instead of the quantity of views, the audience viewing the page matters more. More views don’t necessarily equate to quality views. Quality views are views by users looking at other properties, similar pages, etc. because they show interest in the house.
  3. High Number Can Reveal Overpricing. If the webpage views are very high but there hasn’t been any traction, the property is likely overpriced. Buyers may still be interested in the property but aren’t willing to pay the current price.
  4. Low Number Can Reveal Overpricing. If buyers believe a house is overpriced, they may not even click on the webpage. This doesn’t mean there’s no interest in the property, but buyers aren’t willing to consider it at the current price.

While it may be exciting for your house to have high webpage visits, it isn’t the main goal of listing your house. Instead, you want to sell your house. So, having webpage visits from quality visitors is more important. If you’re ready to sell your beach home, visit beach-homes.com to connect with agents ready to help you get started.

Chris Melton

Born and raised in Birmingham, Alabama, I have a strong connection with the area. Graduating from the University of Alabama at Birmingham with a degree in Digital Marketing, I bring both experience and knowledge to the marketing workplace. At Lake Homes Realty/Beach Homes Realty, I use this knowledge and expertise as the Digital Marketing Coordinator.