Before selling your beach home, it’s important to understand how buyers think. Glenn Phillips, CEO of Beach Homes Realty, discusses 5 traits to know about beach home buyers.
- Often live more than 100 miles away. Beach home buyers typically come from hundreds of miles or even states away. Because of this, focusing only on local marketing misses most of your buyers.
- “Want what they want.” Buying a beach home is a discretionary purchase, meaning buyers don’t have to purchase a house. No life circumstance or time crunch is motivating them to buy the home. This means they can afford to wait for a while, sometimes years, before buying to get what they want.
- Willing to pay… but RARELY overpay. Typically, people with the means to buy this property have a sense of their money. Additionally, since these transactions are primarily done in cash, these ready buyers won’t overpay.
- Unconcerned with school systems. Beach home buyers usually belong to an older demographic, so they aren’t concerned with school systems. Even if they have grandkids, they only come to visit and won’t be going to school there.
- Hospital reasonably close. Whether it’s based on distance or time, this older demographic likes easier access to health care.
Knowing the traits of beach home buyers is essential in gaining a successful transaction. Visit beach-homes.com to connect with agents who understand beach buyers and are ready to help.